← PortfolioCooper's HawkMid-Year Review · FY26
Wine Club & Loyalty

Grand Cru Reimagined

2026: redesign programs to maximize performance and engagement and align to Radically Creative Incentive concepts

Stage
Design (Build/Plan)
Level
Level 3: Dept Project
Health
Not Started
Latest Update · Jun 18, 2026

[Mktg portfolio status 6.18] Joe & Kelly have started working on strategy for reset. Want to work in improvements going forward. Target is a roll-out for 2027.

Department
Wine Club & Loyalty
Strategic Pillar
1 ACQUIRE NEW MEMBERS
Executive Sponsor
Jason P
Owner
Bryan W
IT Dependency
IT Roadmap
Fiscal Year / Quarter
FY26 · Q4
Timing
Bring to DF by end of May 26 for decision/ update
Start Date
Target End
Budget
Status
Not Started
Status Updates · 3
4 months running
In Progress/On TrackJun 18, 2026

[Mktg portfolio status 6.18] Joe & Kelly have started working on strategy for reset. Want to work in improvements going forward. Target is a roll-out for 2027.

Not StartedJun 10, 2026

6.10.26 [Portfolio Review with Jason]: restart this project and assign to Wine Club/Loyalty

Not StartedMar 5, 2026

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26