← PortfolioCooper's HawkMid-Year Review · FY26
Marketing

Data Modeling Current State Assessment/Refinement

Marketing ProjectsData Modeling Current State Assessment/Refinement

Review current state and develop roadmap for evolving approach and expanding use cases ensuring existing models are as efficient and impactful as possible.

Stage
Proposed
Level
Level 3: Dept Project
Health
Proposed
Latest Update · Mar 23, 2026

Initial Model 1-pager created from MKT and from IT. Further use case mapping and system design needed to understand what other variables should be considered.

Department
Marketing
Strategic Pillar
3 OPTIMIZE PERFORMANCE
Executive Sponsor
Samie B
Owner
Joe
IT Dependency
Unknown
IT Roadmap
Fiscal Year / Quarter
FY26 · Q3
Timing
Summer
Start Date
Target End
Budget
Status
Proposed
Status Updates · 2
10 months running
In Progress/On TrackMar 23, 2026

Initial Model 1-pager created from MKT and from IT. Further use case mapping and system design needed to understand what other variables should be considered.

ProposedSep 1, 2025

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26