← PortfolioCooper's HawkMid-Year Review · FY26
Marketing

Brand Expression / Execution (PARENT)

Marketing ProjectsBrand Expression / Execution (PARENT)5 sub-projects

Ensure brand consistency across platforms

Stage
In Flight
Sub-projects
5
Health
In Progress/On Track
Latest Update · Mar 23, 2026

Voice & Visual Campaign for key Wine releases & holiday starting to consolidate, Summer Campaign will be key unified moment, followed by specific brand tool kit elements.

Department
Marketing
Strategic Pillar
1 ACQUIRE NEW MEMBERS
Executive Sponsor
Samie
Owner
Samie
IT Dependency
No
IT Roadmap
Fiscal Year / Quarter
FY26 · Q3
Timing
TBD
Start Date
Target End
Budget
Status
In Progress/On Track
Status Updates · 1
3 months running
In Progress/On TrackMar 23, 2026

Voice & Visual Campaign for key Wine releases & holiday starting to consolidate, Summer Campaign will be key unified moment, followed by specific brand tool kit elements.

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26