← PortfolioCooper's HawkMid-Year Review · FY26
Wine Club & Loyalty

Tasting/Food Pairing Event

Wine Club & Loyalty ProjectsWC Exclusive Event (new formats) [PARENT]Tasting/Food Pairing Event

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Stage
Test (Pilot)
Level
Level 3: Dept Project
Health
In Progress/On Track
Latest Update · Mar 17, 2026

7.22.25 [DF]: Decision to shelve the program based on complexities and break even results

Department
Wine Club & Loyalty
Strategic Pillar
5 INNOVATE & EXPLORE
Executive Sponsor
Linda B
Owner
Joe
IT Dependency
No
IT Roadmap
Fiscal Year / Quarter
FY24 · Q3
Timing
June round 2 test & expansion
Start Date
Target End
Budget
Status
In Progress/On Track
Status Updates · 4
2y 2m running
CancelledMar 17, 2026

7.22.25 [DF]: Decision to shelve the program based on complexities and break even results

In Progress/On TrackMar 17, 2026

7.22.25 [DF]: Decision to shelve the program based on complexities and break even results

In Progress/On TrackMay 20, 2024

5.20.2024: Completed 1 round of test in Q1, expanded test launch in June

In Progress/On TrackMay 2, 2024

4.30.24: Event testing conducted March, 2024 (see notes); expanding testing in the coming months

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26