Wine Club & Loyalty

Personalization Strategy (2027)

Open Table CHIT printer to replace server cards and ensure we recognize WCM, Ambassadors, & Elites, along with birthdays & special occasions.

Stage

Design (Build/Plan)

Level

Level 2: Strategic

Health

Pending

Latest Update · Dec 29, 2025

7.11.25: Deferred; pending technology (2026 - systems/tech/infrastructure)

Department

Wine Club & Loyalty

Strategic Pillar

2 RETAIN & ENGAGE

Executive Sponsor

Samie B

Owner

—

IT Dependency

—

IT Roadmap

—

Fiscal Year / Quarter

FY27

Timing

—

Start Date

—

Target End

—

Budget

—

Status

Pending

Status Updates · 5

2y 10m running

PendingDec 29, 2025

7.11.25: Deferred; pending technology (2026 - systems/tech/infrastructure)

Not StartedJul 11, 2025

7.11.25: Deferred; pending technology (2026 - systems/tech/infrastructure)

PendingDec 6, 2023

12.6.23: review various approaches to determine value (pending)

In Progress/On TrackSep 26, 2023

9.21.23: Not formally approved project as of yet; bringing forward big picture roadmap/plan for approval (Oct)

In Progress/On TrackAug 25, 2023

8.10.23: Develop vision/long-term strategy prior to green lighting sub-projects (Open Table Chit Print, etc); Gina to lead

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26